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Marketing and Promotion for Gourmet, Natural & Organic Food |
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The foundation of every successful sales operation is a great marketing strategy. The saying "Build it and they will come..." is a falsehood and will surely disappoint those who believe it. One should not expect to develop a product, store, or website and sell anything without any sort of promotion.
At FoodLaunch, we have the food marketing knowledge and expertise to start your business on the path to success. Since we only work in the gourmet and specialty food industry, our work is very direct and efficient. As a result of our efficiencies, projects are completed faster, thereby passing the savings along to you.
Our Food Marketing services include: Public Relations (PR): get your company and products in the media spotlight Direct Sales: our sales staff can help you grow your retail sales channels by directly marketing to our database of over 14,000 wholesale buyers registered on our network of industry websites Online marketing, SEO , pay-per-click management , link building. We can help position your website where qualified shoppers/buyers will find it - Google, Yahoo, MSN, and relevant vertical portals. Print Media, Catalogs, Brochures - Design, Consulting, and Printing . We can develop a custom print and/or mail order campaign. Business Cards, brochures, catalog, mailers, media kits and more. Email Marketing . Using professional email software, we can deliver targeted email messages and track the results, such as open rates, click-through rate, and unsubscribes. Campaign Tracking and Analytics. Our web team will install the necessary software to track marketing campaigns and trends in your online and offline channels. Know what works and what doesn't! Food Trade Show Marketing , coordination and, preparation. We have experience with several small and large food shows, such as the Fancy Food Show, Natural Food Expo, Dallas Gourmet Market, and more. We can help you make the most out of your trade show budget.
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